Name
- Written Neur, capital N, no accent, no period. Not "NEUR" in running text, not "Neur.co".
- The company is NEUR LLC.
- Pronounced like the start of "neural".
Logo files
All files are hosted on the official site; link to them rather than re-uploading.
- Full logo (PNG): https://www.neur.co/neurlogo.png
- Mark, navy on transparent: https://www.neur.co/neur-mark-navy.png
- Mark, gold on transparent: https://www.neur.co/neur-mark-gold.png
- Mark, white on transparent: https://www.neur.co/neur-mark-white.png
- App icon 512 px: https://www.neur.co/icon-512.png
- App icon 192 px: https://www.neur.co/icon-192.png
Use the white mark on dark backgrounds, the navy mark on light backgrounds, and the gold mark only on navy.
Colours
| Name | Hex | Use |
|---|---|---|
| Navy | #0A1628 | Primary, headings, dark surfaces |
| Navy light | #1E3A5F | Secondary navy |
| Gold | #C8A951 | Accent, highlights, calls to action |
| Gold light | #D6BC74 | Accent on dark |
| Background | #F7F4EF | Page background (light theme) |
| Foreground | #2A3442 | Body text |
| Border | #E9E3D8 | Dividers |
| Dark background | #060D1A | Page background (dark theme) |
Rules
- Do not stretch, recolour or add effects to the marks.
- Keep clear space around the mark equal to the height of the "N".
- Do not imply endorsement. "Analysed with Neur" or "Data from a Neur report" is fine; "Neur recommended" is not unless the report verdict said so.
Describing Neur
One line: Neur turns US market data into a feasibility report for your business idea in a specific city.
Boilerplate: Neur is a market intelligence tool for entrepreneurs deciding what business to open and where. It combines US Census demographics, Bureau of Labor Statistics employment data and competitor listings into a 0–100 feasibility score and a downloadable report. Neur is operated by NEUR LLC. https://www.neur.co